Success Samples: Physician and Medical


Results: Direct Mail -- New practice launched successfully, schedule filled in 6 months.


Client: LaBella Medical Aesthetics

Grand Opening Direct Mail Piece


Medicine
Medicine




Client: Eastside Medical Urgent Care

Advertisement


Medicine





Client: Westfall Ob-Gyn Group

Postcard Questionnaire


Medicine




Client: Westfall Ob-Gyn Group

Health Care Information Package


Medicine


Marketing Intelligence for Intelligent Marketing



The samples you see above were developed carefully based on written and focus group research. Many times the tag line or headline comes directly from quotes from the research.

The key is to listen to the wants and needs of patients or clients and then use the research to craft messaging that gets a reaction – pick up the phone and make an appointment or ask a friend if they know your reputation. Marketing messaging stimulates the traditional referral system. And better messaging means more effective marketing for less dollars.

On Marketing:

"The aim of marketing is to know and understand the customer so well the product or service fits him or her and sells itself."

-- Peter F. Drucker (management consultant)